Installment lenders face an entirely new set of challenges as they move from organic traffic and brick & mortar, to buying leads from lead generation sources.
The tools, models, and data relied upon for traditional underwriting no longer apply. And, most importantly, digital identity components like email and IP addresses, previously excluded from transactions, now play an important role.
In this webinar, we discuss how to harness new data sources like email, IP address and phone numbers with sophisticated decision platforms in order to produce rules and scorecards that give lenders an edge in their lead generation.
Watch this on-demand webinar to learn
* How to leverage identity information to determine the validity of a lead
* How to create rules and scorecards using new data sets
* How to move beyond fraud and start auto-funding your best leads
Click here to download the webinar